Switch to Google Analytics 4 With Ease

We’ll take care of setting up your GA4 property at right time. Get a complete guidance on how to setup, implement and use Google Analytics 4 in your organization. Learn best practices provided by our experts and understand what’s the main advantages of Google Analytics 4 over Universal Analytics.

 

Key Benefits of Google Analytics 4 (GA4)

GATHER DATA

Built-in BigQuery integration
Cross-platform tracking website & app
More intelligent user privacy features
Common events are tracked automatically

ANALYZE INFORMATION

User properties
More accurate cross-device tracking
Detailed engagement metrics
Predictive metrics

IMPROVE DECISION MAKING

Improved user journey tracking
User explorer report with user segments
Enhanced funnel visualisations
Enhanced attribution analysis

What our GA4 Setup Looks like?

PHASE 1

Identify Your Challenges And Goals

We begin our onboarding by identifying the challenges you are looking to overcome and the goals want to achieve with GA4.

 

PHASE 2

Create A Personalized Onboarding Timeline

After having a clear vision of your goals & challenges, we create a personalized onboarding plan that is tailored for your business model and data you want to have in your Google Analytics 4 property.

 

PHASE 3

Planning Your Data And Guide You Through It

Once both parties agree on the timeline, we create detailed implementation plan and specifications for GA4 and guide on how to employ it to its fullest.

 

PHASE 4

Data Implementation

After we determine all the data you want to track in GA4 we’ll provide clear directions to your dev team and let them lead the way through the technical side of implementation.

 

PHASE 5

Create Reporting Dashboards

After having a full setup off all events and properties you need, we create a personalized dashboards that is tailored to metrics you want to track.

 

GA4 Setup Checklist

How Google Analytics Works

 Google Analytics 4 Events – Concepts

 Capturing Data Using GA4 Events

 Google Tag Manager and GA4

Planning your analytics

 Identifying business goals

 Starting a measurement plan

 Finalizing the measurement plan

Google Analytics setup part #1

 Google Analytics 4 Events – Concepts

 Capturing Data Using GA4 Events

 Google Tag Manager and GA4

Google Analytics setup part #2

 Identifying business goals

 Starting a measurement plan

 Finalizing the measurement plan

Google Analytics setup part #1

 Create a GA4 property

 Structuring GA4 property

 Cross-domain tracking, filtering internal traffic, etc.

Google Analytics setup part #2

 Detailed implementation plan

 Naming convention

 Event parameters and custom dimensions

 Conversion tracking and conversion modelling

 Purchase tracking (a.k.a. Ecommerce tracking)

Implementation part #1

 User properties configuration

 User ID implementation

 Audiences & triggers

 GA4 integrations

Reports - standard reports

 Acquisition reports

 Engagement reports

 Monetization, demographics, tech reports

Reports - custom reports

 Funnel exploration

 Path exploration

 Cohort exploration

 Segment overlap, user lifetime, user explorer

Marketing campaigns and attribution

 User acquisition vs traffic acquisition

 Default channel grouping

 Attribution settings, attribution models, data-driven attribution

 Conversion paths

Detailed GA4 Consulting & Setup timeline

KICK-OFF CALL

Asking questions about the business. Talking with stakeholders.
Identifying business goals
Starting a measurement plan
Prioritizing your implementation

GA4 PROPERTY SETUP

Asking questions about the business. Talking with stakeholders.
Identifying business goals
Starting a measurement plan
Prioritizing your implementation

PLANNING YOUR ANALYTICS

Asking questions about the business. Talking with stakeholders.
Identifying business goals
Starting a measurement plan
Prioritizing your implementation

DATA IMPLEMENTATION & VERIFICATION

Custom dashboard creation
Creating Custom reports
Attribution reporting setup

REPORTS AND DASHBOARD SETUP

Tracking specifications for dev team
Project creation & implementation timeliness
Final implementation
Testing, debugging & checkups

POST INSTALLATION AND SUPPORT

After finishing the installation of GA4. property, we will verify all the setup and move towards achieving next level goals
Migration from Universal Analytics to GA4

Get in touch with certified Google Analytics expert.

Switch from multiple tools and spreadsheets
to one scalable agency management system.

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