Clean links.
Consistent campaign names.
Build tagged links and a naming convention you control, with inline checks to keep your campaign reporting consistent.
No signup. Live results. Your inputs stay in this page.
UTM link builder
Choose a platform, add your campaign details, and copy the finished link.
Campaign name builder
Choose the fields at each level to define your own convention. Empty fields are omitted. Nothing is saved between visits.
How to read your results
Keep attribution consistent
Source identifies where traffic comes from; medium describes the channel; campaign groups a promotion. Case and spacing differences can split your reporting.
Make the convention yours
Each naming level has independent field toggles. Patterns show the selected fields in order; empty values are omitted. Spaces become your separator, while the case choice controls letter casing.
Check before you share
Remove conflicting UTM parameters from an existing link. Avoid putting personal or confidential information in URLs: tags and campaign names are visible to anyone with the link.
Put your plan into practice
Talk through your tracking, acquisition costs and next campaign with Prosperus Digital.